Our history

How it all began...
 

In 2003, our two founders, Dennis Karpes and Ilco van der Linde, were struck by the force of the HIV pandemic and shared a passion to use their commercial expertise to turn the problem around. They created a new way of approaching youth in schools and an iconic brand to go with it. By involving young people and engaging millions of people around the world, their vision became reality. 

 

In 2004, dance4life began in three countries: the Netherlands, Indonesia and South Africa. Now, dance4life has grown into an international organisation, active in nearly 30 countries. In 2007, Eveline Aendekerk became the director of dance4life international, taking over the baton from Ilco van der Linde. Ilco has now set up a new foundation: Masterpeace. Dennis has also taken up a new challenge by setting up the Naga foundation in 2010.