Les Mills
Dance4Life offers your company the chance to improve the world you trade and live in, either locally or globally – in short to become a corporate citizen. The UN highlighted in the Millennium Development Goals that it is the responsibility of companies to be aware of the impact you have on society, and to help alleviate the problems facing our world today, especially with community-based development projects, such as Dance4Life.
Here are some reasons why your company should support Dance4Life:
Be responsible for the world that you, your employees, your community, your existing and potential clients live in, whether you are a small company or a large multi-national.
By associating with Dance4Life you take responsibility in making a global impact on the HIV and AIDS pandemic.
Dance4Life will improve your company's reputation, public image and brand with youth and the general public. It will set you apart from your competitors and Dance4Life’s positive message will speak to your clients.
Recruitment of good staff is competitive, so by taking responsibility for today’s generation of young people and by involving your staff in supporting Dance4Life, potential new staff will have a positive perception of your company.
You will basically be helping Dance4Life, today's generation, and yourselves. A win win situation! Your company can provide sponsorship either in the form of annual donations, by making Dance4Life the beneficiary of your next corporate event or by donating in-kind services. Give your employees and/or your clients the opportuntiy to support Dance4Life.
We can also put a Memorandum of Understanding together which will detail what our shared goal and what we will both do to achieve it.
Les Mills is the world’s biggest producer of branded group fitness classes, based in New Zealand, currently running in more than 70 countries, and in more than 11,000 clubs. Les Mills is supporting Dance4Life for a second time, and so has incorporated the Benjamin Bates "On My Feet" Dance4Life track in the BODYJAM™ 43 class, released in November 2007.
The BODYJAM™ 39 fundraising campaing for Dance4Life in 2006-2007 raised around €20,000 for the Dance4Life Schools Project, informing, empowering and actively informing young people around the world in tackling HIV and AIDS.
2006/7
We have had loads of Les Mills members contacting us about supporting us, so thank you to all of you! Here are some examples of what people have been up to to raise money for Dance4Life Schools Projects in the Global South:
This is a photo of Jason, a BODYJAM™ instructor in Queensland, Australia, along with class members who raised AUS $190, mainly by Jason auctioning himself and being made to dress up for the next class! Well done!
There are other actions planned in Ontario, Canada, in Brussels, Belgium, in Sitges, Spain, in Lima, Peru, in Stoke-on-Trent, England, in Dubai, UAE, in North Carolina, USA, amongst other places! Gym members and instructors at Gold's Gym in Idaho, USA, raised an amazing $3000 by way of a silent auction! A truly international effort to support the fight against HIV/AIDS in the Global South.
If you are planning an event or a special action connected to Les Mills for Dance4Life, or you want more information, please email us, or go here for more information about Les Mills. If you want to read more about what other Les Mills participants have done for Dance4Life around the world, go here.
Les Mills Marketing Director Vaughan Schwass says Les Mills is delighted to have the opportunity to support Dance4Life with BODYJAM™.
“Dance4Life is an innovative project that enables young people everywhere to become more actively involved in the fight against HIV/Aids.
“Dancing is healthy and is already connecting young people all over the world and Dance4Life now gives them a chance to dance for a cause.
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