dance4life believes in the power of branding and marketing to connect with young people. Our ambassadors – singers, actors, DJs, dancers – play a vital in building this brand and spreading our message. dance4life ambassadors are positive role models for teenagers and influence their perceptions, behaviors, and attitudes. Their personal commitment and media presence are essential for our brand identity and help young people feel truly involved with dance4life. Please meet our ambassadors from around the world:
Doutzen Kroes is an international top model. She’s involved with dance4life since 2009. She visited dance4life projects in Tanzania and Thailand, offers items for our yearly auctions, participated in several campaigns and even visited her own school in Friesland (The Netherlands).
"I really believe that young people can change the world. dance4life empowers us to really make a difference and contribute to the battle against AIDS. In our own communities, at schools, everywhere!"
Hardwell is ambassador of dance4life since 2013. The 26 year old Robbert van de Corput, also known as Hardwell, was chosen number 1 DJ of the world by DJ Mag in 2013 and 2014.
"My motto is ‘if you can dream it, you can do it’. That’s what I also see in dance4life. In 10 years the initiative has grown into an international organization that has educated over 1,5 million young people. I’m really proud that I can contribute to this!"
Hardwell plays at several (fundraise) events of dance4life and makes a difference in a very special way: in collaboration with Alda Events, he donates 25 cents of every sold ticket of the I AM Hardwell tour worldwide (and 50 cents in The Netherlands) to the worldwide education projects of dance4life.
Watch Hardwell perform at DANCE4LIFE 10 YEARS:
Eva Simons is a Dutch singer, who had her break through with the song ‘Take over control’, together with Dutch DJ Afrojack. In 2012 she became internationally famous with the song ‘This is love’, which she released together with Will.i.am. In 2013 she opened the shows of Beyoncé in the Netherlands. In that year she also announced to become ambassador of dance4life.
"Many women around the world are forced to do things against their will, like having unsafe sex. I think we should empower women, I want more power ladies in the world! I hope I can make difference, to make sure that boys and girls have the same rights everywhere."
Watch a video of Eva Simons visiting dance4life projects in Tanzania:
Headhunterz is the world’s most famous hard dance DJ in the world and number 40 in the DJ Mag top 100. He became ambassador of dance4life in 2012, when he released an album supporting dance4life.
"Since 2006 I have been living the life I have always dreamed of and, much as I love to take what comes to me, I also feel privileged to be able to give back. dance4life is an organization that inspires teenagers to put a stop to the spreading of HIV and AIDS. I want to dedicate one year of my work to dance4life: together we can make a difference in the lives of all young people. Because we all have dreams."
A true celebrity in India, Bollywood dancer and choreographer Terence Lewis has supported dance4life since 2014. His media presence and community of fans – over 2 million followers on Facebook – are crucial for our efforts to reach as many young people as possible. Terence has starred in some big Bollywood films and musicals and was also responsible for the choreography of the award-winning Indian movie Lagaan: Once Upon a Time in India. He has been a jury member on a number of Indian televised talent competitions.
"I became very excited when I first experienced dance4life’s four step program. Like me, they really connect with young people by using the positive energy of dance. My philosophy is ‘ABCD’: ‘AnyBody Can Dance’. That is why I support dance4life’s program: it’s a great way to protect teenagers from HIV, sexual violence and gender discrimination"
DJ Mantixx is a DJ from Kenya. He kicked off the launch for the website youth4life.co.ke that reaches out to youngsters about building their future, sexual health and HIV.
"We open up about issues that teachers won't discuss in schools", explains DJ Mantixx. "We will talk to youth about things like smoking, sex and fighting in school."
A student from Islamabad, Jaswal comes from a unique musical background. He is the youngest of three brothers who have managed to break into the Pakistan music scene. The youngest Jaswal has had a fast road to success with his smooth voice, relaxed stage presence and solid song writing skills. He wrote his first song when he was 16 and was lead Singer for a band called Scar who performed alternative rock covers.
Famous Peruvian singer, actress and model, Tati Alcántara has been a dance4life ambassador since 2013. Tati launched her career as a performer in musicals and shares dance4life’s belief in the universal language of dance to create change. She also starred in several Peruvian TV shows and has her own dance school, where she teaches young people how to express themselves through movement and rhythm.